Alicia Martin's Profile Picture
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I am Alicia, an Experience Designer who excels at embracing product vision and using human- centered design principles to put myself in the user’s shoes. I am also dedicated to perpetual self-improvement, both in deepening my existing skills and learning from new perspectives

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Personal Qualities

Education

Scrum.org

March 2020
Professional Scrum Master 1 (PSM 1)

PSM I certificate holders prove that they understand Scrum as described in the Scrum Guide and how to apply Scrum in Scrum Teams. PSM I holders have a consistent terminology and approach to Scrum

Sheridan College

Sept 2018 - Apr 2019
Interactive Media Management (Post-Graduate Certificate)

Created, managed, and developed web and mobile content while leveraging usability, interactivity, front-end coding, social media, and user experience (UX) design principles

Wilfrid Laurier University

Sept 2007 - Apr 2012
Communication Studies and Management Option (Honours B.A.)

Concentrated on understanding, analyzing, and interpreting communication in social, economic, political, cultural, and historical contexts

Experience

Trulioo

Feb 2022 - Present
Senior Employee Experience Specialist

The Trulioo mission of trust, privacy and inclusion is about recreating the trust of a village, but on a global scale. We are on a mission to make sure no one is left behind and everyone participates fully in the modern digital economy

Canuck Collective

Dec 2017 - Present
Co-Founder and Owner

Collaborate with startup to small sized businesses to create marketing strategies, ideate products, manage e-commerce solutions, and facilitate virtual processes

Wave

Mar 2020 - Feb 2022
Employee Experience Manager

Communicated with various departments including HR, IT, finance and marketing to deliver an excellent employee experience across the lifecycle, and applied design thinking in the development of compelling people programs

VanHack

Jan 2020 - Feb 2020
Growth Manager

Grew VanHack's operations by bringing on new hiring partners by building relationships and developing trust-based partnerships with clients. Generated leads through emails, marketing, networking and calls, as well as attended conferences, meetups and networking events to promote VanHack

Professional Skills

  • Adobe Creative Cloud
  • Scrum Methodologies
  • HTML/CSS/JS
  • Google Suite
  • Story Mapping
  • Trello/Asana/Basecamp

Awards

  • Represented Canada in Women’s Ice Hockey in Erzurum, Turkey where we won a Gold medal
  • Awarded 1st Team All Star from Ontario University Athletics for Ice Hockey in both seasons